Describe the characteristics and cause of challenging behaviour Essay

Case study 1 In case study 1 Winston is physically aggressive. However over recent months he has become very withdrawn, extremely grumpy and agitated. In the case study it says how Winston wife known as Ruby was assisting him to get ready for bed when he lasted out punching her in her chest. This shows he has become physically aggressive. The characteristics for his behavioural change, was that he shouts obscenities loudly, especially in the evening before going to bed. The cause of his behaviour is due to the fact he had Alzheimer disease. 1. What type of challenging behaviour is being displayed? The challenging behaviour being displayed is reactive. 2. How do you know this? Describe the characteristics His characteristic of his challenging behaviour is intimidating, aggressive and abusive. I know this because it says in the case study that Winston ‘shouts obscenities loudly, especially in the evening before going to bed, and has now become physically aggressive towards his wife’ another stage that shows his challenging behaviour is when Ruby is assisting him and he lashes out punching her in the chest. 3. What are the causes or triggers?  Winston has Alzheimer Disease. This is a type of dementia. Dementia is a group of symptoms which affects the way the brain functions; this could also affect the way Winston behaves as he could become aggressive. The cause of Winston’s anger is due to his physical illness, (Alzheimer Disease) this makes it difficult for him to do some activities and that’s why he has the help of his wife. Case study 2 Sean’s 21 years old and has been living with his auntie for the past two months because life at home has been very uncertain due to his parents going through a divorce. He does not know his auntie very well and is slightly uncomfortable to talk to her about his personal issues. Sean regularly attends youth club and enjoys meeting his friends from school there. She asks him about his career history and he doesn’t seem to like it as he responds abruptly. He suddenly appears to be very offended by the questions and starts to swear at the support worker repetitively and says ‘what do you need to know this for?’ He gets up and says ‘Forget it’. He starts to walk away while shouting racist comments towards the support worker. 1. What type of challenging behaviour is being displayed? In the case study it says Sean’s, ‘starts to walk away while shouting racist comments towards the support worker.’ This shows that his behaviour is challenging and he shows this verbally. 2. How do you know this? Describe the characteristics I know this because when Sean’s support worker talks to him, he’s response with a short reply, he swears at the support worker over and over asking why the support worker is questioning him. Sean characteristics are intimidating and violent. 3. What are the causes or triggers?  Sean’s behaviour is could be caused due to the fact his mother and father are separated and divorced. Because of this, he may feel unhappy and stressed. When his support worker questions him about his employment history he might have been worried about being judged.

Branches of Philosophy Essay

There are five types of branches in philosophy. These branches can be categories as Metaphysics, Epistemology, Ethics, Politics, and Estetics. The first branch of philosophy is Metaphysics, also known as the study of existence. Metaphysics act as a foundation in philosophy as well as the foundation of the view of our world. Metaphysics is very important to all of us as it help us to deal with reality by explaining and interpreting the world and nature around us. As you can see, without Metaphysics in our life, we will be unable to preserve our life as well as being ambiguous toward the information and knowledge around us, if this happen, we will have difficulty to live and comprehend the world. Therefore, Metaphysics is very important in our life. There are also some key elements of a rational metaphysics, one of the most important element would be reality. From a metaphysical side of view, reality must be understood perfectly and correctly because reality can be said as absolute and consistent. It has a specific nature independent of our thoughts or feelings. Besides reality, causality also play an important role in metaphysics. This is because everything happens for a reason and also an effect. Every entity has a specific nature and act according to that specific nature. Therefore, we can define that causality is means by which changes occurs, but the changes occurs depending on a specific nature. The next branch of philosophy is Epistemology, which is also known as the study of knowledge. This branch of philosophy is used to address the question â€Å"How do I know about it† as Epistemology is the study of our method or ways to acquired knowledge. It also relates our minds to reality by concerning how are they related to each other before determine whether these relationships are valid or invalid. Epistemology also encompasses the nature and construction of concepts. All mental things such as idea and emotion are also compasses by Epistemology. We need to have Epistemology in order to identify the true and false in our daily life and also the method or ways of evaluating certain things to acquired knowledge and experience toward the world around us. Epistemology is important because we will not be able to identify right from wrong as we are unable to think properly without Epistemology. On the other hand, we will be able to achieve our goal as well as acquired more understanding toward reality if we got enough degree of Epistemology. Flaws in epistemology will make it harder to accomplish anything. One of the key elements of a proper Epistemology is our own senses. Our five senses are valid and also are the only way we can gain information about the world around us. Besides that, logic help us to maintain consistency within our knowledge. Validity is determined by objectivity while concepts are abstraction of a certain details of reality. These are all the key elements for a rational Epistemology. Ethics, also known as the study of how a person acts in his daily life, is dependent on Epistemology because it is impossible to make choices without knowledge. From a fundamental point of view, ethics is a method or way to categorized and pursue our own values. Human needs Ethics to live. This is because without ethics, the whole world will become chaotic as all our action will be aimless and random as all of us are unable to decide a course of action. Ethics will not be able to completely help us to pursue our goal if rationality is ignored. We must all have a rational ethical standard at a certain degree which we are able to identify our goal clearly in order to accomplish our most important values. Every branches of philosophy have their own key element to achieve certain level of value. For ethics, it requires a standard of value to which all goals and actions can be compared to. The ultimate standard of value is none other but the value of our own lives. If a person is able to recognize his importance not only to his physical survival, but to his well-being and happiness, that certain person can be said to have a very good and proper ethics in his life. One of the subset of ethics will be the next branches of philosophy known as Politics. Politics can be defined as the study of how men should interact in a proper society and what constitute proper in life, in other words, it is the study of Force which answer the question ‘What action are permissible’. Politics can be applied to every single person or a group of people. A society is set up by Politics as politics tell how a person should act or behave within a certain society. Politics is very important in a society and even a country itself, this is because a political system in a society or country will greatly affect the individuals within that specific area. The people within that system are allowed to function or act according to the nature of the politics that is applied there. If the system is unable to work out, it will either collapse such as the Communist Russia or it will cause rebel such as in Czarist Russia. The main goal of Politics must be the faculty of reason. This is because reason is the main means of survival for a man as ones cannot survive in an ineffective environment. In a moral political system, coercion must be banned because reason does not function under it as man cannot be forced to think about what is right or wrong. Society cannot be forced to think, but, government plays an important role here as governments can objective laws and also monopoly retaliatory force to prevent one person from doing illegal things that might harm the society. The last branch of philosophy is also known as the study of arts and the sense of life which is called Esthetics. Esthetics also studies the methods of evaluating arts and also the judgment of arts itself. This branch of philosophy depends on the previous branches of philosophy which is Metaphysics, Epistemology, and ethics. It is important to study art because art existed through all of recorded human history. Human’s unique ways of thinking and evaluating makes art unique as well. A person ability to abstract the concept of art can determined the standard of one’s life as well as satisfying his personal intellectual needs. This is why Esthetics is very important as it delves into the reason why does art existed. The main key element of a proper Esthetics is none other than a person’s value judgment of the creator. With the field of ethics, these value judgments can be evaluated as well as observed because art is a selective recreation of reality.

Life And Work Of Louis Kahn Architecture Essay

Louis Kahn was one of the most celebrated personalities of the twentieth century Architecture. The impact that he made with some of his plant was so singular that he was justly compared with Corbusier and Mies Van Der Rohe. Louis Kahn ‘s work made immense impact specifically on the younger coevals who were more willing to seek out the non-traditional manner of planing edifices. Louis Kahn genuinely believed that all designers should boom for alone excellence which would assist them do an ever-lasting impact on the society, as seen by the plants of Greeks and Eygpt. Keeping this end in head, Louis Kahn devoted his full calling in seeking flawlessness and pursing excellence. Louis Kahn ‘s best plants are located in India, US and Bangladesh and by the way they were produced in last two decennaries of his calling. His works represent precise integrating and assembly of construction, a soundless esteem for stuffs and visible radiations, a dedication to classical geometry, and a great trade of concern for human values. Louis Kahn was considered a puzzling mind or more like a philosopher who wanted to convey out alteration in the field of Architecture. Background Born in 1901 in Estonia, Russia, Louis Isadore Kahn is considered to be one of the most influential designers of the 2nd half of the 20th century throughout the universe. Louis Kahn migrated to the U.S. along with his household in his early old ages ( in 1905 ) . After finishing his graduation from the University of Pennsylvania in 1924, Louis Kahn started his calling as a draftsman and subsequently worked as caput interior decorator in several other houses in Philadelphia. He besides worked in the offices of Philadelphia ‘s prima designers, Paul Cret ( 1929-1930 ) and Zantzinger, Borie and Medary ( 1930-1932 ) . In the latter half of 1930 ‘s Louis Kahn served as a private adviser to the Philadelphia and The United States Housing Authority. His cognition in modern architecture expanded when Kahn worked with European emigrants Alfred Kastner and Oskar Stonorov. In the early 1940s Louis Isadore Kahn associated with Stonorov and George Howe, with whom Louis Isadore Kahn desi gned several wartime lodging undertakings. Kahn was non merely an American designer, but was besides an pedagogue and philosopher. Until 1947, Kahn had worked with a series of spouses, after which, Kahn set up his independent/private pattern. It was during this twelvemonth, that Kahn besides began with his influential instruction calling atA Yale University as Chief Critic in Architectural Design and Professor of Architecture ( 1947-1957 ) and so at the University of Pennsylvania as Cret Professor of Architecture ( 1957-1974 ) .Significant ELEMENTS OF DESIGNKahn wanted to redefine the bases of architecture through a re-examination of construction, signifier, infinite, and visible radiation ; since his earlier work abstained from the international manner modernism. Earlier plants of Kahn had a traditional international manner of architecture. However someplace in the center of his calling, Kahn turned his dorsum on this traditional attack and pursued invention by redefining the usage of construction, light, signifier and infinite. â€Å" Louis Kahn described his pursuit for meaningful signifier as a hunt for â€Å" beginnings, † a religious resource from which modern adult male could pull inspiration † . It is widely believed that Louis Kahn, who was so a Resident Architect at the American Academy in Rome, was highly impressed by the amazing architectural efforts of Greeks, Egyptians and the Romans and this triggered the alteration in his attack of planing the edifices. Other experts believe Kahn was besides influenced by the portion of Philadelphia where he grew up. There were many factory edifices with big Windowss. These brick constructions were really solid. This industrial design is evident in several of Kahn ‘s early plants. The impact of this European experience can been seen in Louis Kahn ‘s latter works. The work undertaken by him in last two decennaries of his life demonstrated a sincere desire to make a sense of topographic point, showcased the true side of construction, and demonstrated the successful application of Platonic geometry rules. Louis Kahn must be credited for re-introducing assorted constructs which most of the modern designers had deserted like centralised infinites, utilizing extended geometric rules and showing solid mural strength. Kahn ‘s edifices are admired for outstanding usage of geometric forms and implementing Platonic geometry rules which creates brilliant experience for the users. Louis Kahn is credited in re-defining modern architecture in more than one ways. For e.g. Kahn was known to appreciate the visual aspect and feel of different stuffs that he used in his work. Kahn is besides known to hold used brick and concrete extensively and his advanced use of these stuffs demonstrated his endowment to the universe. Kahn realised the importance of sunshine and was extremely impressed by its use in Egyptians and Greek plants. Hence Kahn ‘s plants demonstrates wide-scale execution of sunshine through different sorts of interesting Windowss and gaps. Egyptian works besides inspired Kahn to utilize extended geometric forms and hence we find many of his edifices taking form of squares, circles or trigons. Louis Kahn ‘s vision on how an designer can do difference to his design can be seen from the maestro ‘s ain words. â€Å" A edifice is like a human, an designer has the chance of making life. The manner the brass knuckss and articulations come together make each manus interesting and beautiful. In a edifice these inside informations should non be put in a mitten and hidden. Space is architectural when the grounds of how it is made is seen and comprehended. †Examples OF PROJECTS WHERE ELEMENTS OF LOUIS KAHN DESIGN WERE IMPLEMENTEDAll these elements of design doctrine can be seen in all the plants of Louis Kahn get downing from his first mature work – the add-on to the Yale University Art Gallery ( New Haven, Connecticut, 1951-1953 ) . This is considered to be Kahn ‘s first architectural chef-d'oeuvre where one can see that much prominence has been give to the structural inventions demonstrated by hollow tetrahedral concrete ceiling and floor slab system , which was a mater-piece, a antic design of puting the mechanical and electrical systems. Kahn ‘s brilliant artistic sense can be seen from the design of the triangle-shaped stairway which sits in a rounded concrete shell, specifying the servant infinite to be distinguished from the served infinites of the edifice. Richards Medical Research Building at the University of Pennsylvania ( 1957-1965 ) and the Salk Institute for Biological Studies ( LaJolla, California, 1959-1965 ) demonstrated brilliant usage of infinites and is the chiefly responsible for the beginning of the phrase ‘served and servant infinites ‘ . Kahn applied his rules to make chef-d'oeuvres, which made a great trade of sense to the use of infinite and visible radiation. His edifices, like the Yale Art Gallery extension ( 1951-53 ) or the Trenton Boathouse in New Jersey ( 1954-59 ) or even the Richards Medical Towers in Philadelphia ( 1957-62 ) , create amazing effects with the alteration in visible radiation, all possible due to the intelligent usage of infinite and visible radiation. As a consequence, the user gets an wholly different experience of working in the edifice during different times of a twenty-four hours. By building Salk Institute in La Jolla, California ( 1959-67 ) , Kahn created another chef-d'oeuvre which had inordinately animating sequence of edifices. Richards Medical Towers – This edifice demonstrates many cardinal elements of Louis Kahn ‘s architecture. All these elements have been used before by other designers but non all at the same clip. Through this construction, Kahn demonstrates the application of retainer and served infinites, overcomes the job of in sufficient lighting and more significantly integrates signifier, stuff, and procedure. As stated by Romaldo Giurgola and Jaimini Mehta, â€Å" Richards Medical Towers represents a important turning point in modern-day architecture. † Salk Institute in La Jolla – This peculiar edifice emphasizes the rule, â€Å" Keep it simple and strong † . Through this edifice, Kahn has achieved amazing usage of infinite, may it be the infinite available for Laboratories where research is conducted, or may it be the office infinite where thoughts arise. This institute shows a fantastic coaction of head and action. The edifice ‘s beautiful concrete surfaces guarantee precise particularization and brilliant experience. The construction is created in such a manner that it takes attention of the demand to envelop specific infinites and does non trust on a general envelope to cover such specific infinite. Paul Heyer, described the cardinal tribunal of the edifice in a really artistic manner. â€Å" The cardinal tribunal, as a typical Kahn-like infinite of shimmering bluish H2O, a set indicating toward the ocean typifying what human enterprise can carry through at one graduated table with geometric lucidity and im portant but modest deliberation, to give to the graduated table less expanse of the ocean, here the Pacific, a affecting gesture. † Louis Kahn was known for his ability to make heroic architectural constructions that showcased human graduated table. He preponderantly used brick and bare concrete as his edifice stuffs and he used extremely refined surfaces like travertine marble for reenforcing the textures. ( http: //www.answers.com/topic/louis-kahn ) Beyond its functional function, Louis Isadore Kahn believed architecture must besides arouse the feeling and symbolism of dateless human values. Louis I. Kahn attempted to explicate the relationship between the rational and romantic duality in his â€Å" form-design † thesis, a theory of composing articulated in 1959. In his personal doctrine, signifier is conceived as formless and immeasurable, a religious power common to all world. It transcends single ideas, feelings, and conventions. ( http: //architect.architecture.sk/louis-isadore-kahn-architect/louis-isadore-kahn-architect.php ) Built-in to Kahn ‘s impression of dateless signifier in the devising of important architectural infinites is the function of natural visible radiation. Louis Isadore Kahn described construction as the giver of visible radiation. For several undertakings located in hot cheery climes, such as the U.S. Consulate in Luanda, Angola ( 1959-1962 ) . the meeting houses of the Salk institute, the Indian Institute of Management ( Ahmadabad, India, 1962-1974 ) , and the National Capital at Dhaka, Louis Isadore Kahn developed visually dynamic sunblocks. Great walls with diversely shaped gaps shield interior suites from the rough visible radiation. The evocation of a wall in ruins suggests an ancient portion Louis Isadore Kahn ‘s handling of visible radiation is a cardinal subject in two unfulfilled temple undertakings, Mikveh Israel ( Philadelphia Pennsylvania, 1961-1972 ) and Hurva ( Jerusalem Israel, 1967-1974 ) every bit good as in one of his greatest works the Kimbell Art Museum ( Fort Worth, Texas. 1966-1972 ) . In the art museum, light enters through narrow slits in the concrete cycloid vaults and is diffused through the gallery insides, which are rich with travertine and oak. Kimbell Art Museum – This Louis Kahn ‘s chef-d'oeuvre in Fort Worth is a beautiful presentation of outmost flawlessness which can be compared merely to the plants done by the Greeks. Kahn used all the tools and available resources with such perfection, that it produced a edifice which had all the constituents working in a sychronized manner and the system as a whole worked absolutely. It is hard to happen any edifice that does non use the stuffs decently and this one is no exclusion.INSPIRATION FOR OTHER ARCHITECTSLouis Kahn ‘s doctrine and extraordinary work has had influence on quite a figure of modern-day designers. Tadao Ando, in his early mid-twentiess, took intiative and travelled throughout Japan, Europe, Africa and the United States for his architectural surveies. He ne'er took any formal preparation in the field of architecture. He would analyze architecture by detecting the existent edifices and reading books of celebrated designers such as Le Corbusier, Mies Van der Roher, Louis Kahn, etc. After he had gathered plenty cognition through his journey across different states, he started his ain pattern. When asked about specifying his manner of architecture, Tadao had one time said that, â€Å" To me, walls are the most basic elements of architecture, and in all my plants, visible radiation is an of import factor † . The Benetton Communications Research Center ( Italy ) and the Naoshima modern-day art museum, ( Japan ) showed that Tadoa Ando was genuinely divine and has learned a batch from the plants of Louis Kahn. Renzo Piano ( born in 1937 ) completed his graduation in architecture in 1964 after which he worked in his household concern. From 1965-1970, Renzo Piano worked in the offices of Louis Kahn ( Philadelphia ) and ZS. Makowski ( London ) . Along with Renzo Piano, another celebrated designer who was greatly influenced by Louis Kahn was Richard Rogers. Renzo Piano met Richard Rogers at the Expo'70 in Osaka and both instantly realized that they had common involvements. One of the most celebrated undertakings of Renzo Piano & A ; Richard Roger is that of Georges Pompidou Centre in Paris. The edifice was designed in such a manner, as if it were turned ‘inside-out ‘ , with the services seeable on the outsides of the edifice doing the interior of the edifice ‘light and airy ‘ . Therefore, this edifice can be said to be made on the similar BASIC construct which Kahn had applied old ages earlier in the Arts Centre where because of his theory of ‘served ‘ and à ¢â‚¬Ëœservant ‘ infinites, immense services canals rose up through the edifice. Hence, it can be safely concluded that Renzo Piano and Richard Roger were both influenced by Louis Kahn. Architect Norman Foster is another celebrated personality influenced by Louis Kahn. Foster happened to analyze Masterss in architecture in America at a clip when Louis Kahn was planing the extension at the Yale University. Geting influenced by Kahn ‘s designs and doctrine, the two designers have besides ended up planing the universe ‘s most exciting edifices. For illustration, Norman Foster ‘s ‘Hongkong and Shanghai Bank ‘ undertaking demonstrates Louis Kahn ‘s influence on Norman Foster. Another designer inspired by Kahn is James Stirling. Stirling was known for his ‘experimental attack ‘ , which meant that he was non committed to one peculiar manner. Besides, this attack meant that Stirling was ready to seek out new thoughts and that decidedly reflected Louis Kahn ‘s quality of planing. Stirling ‘s earlier undertakings for Oxbridge stressed more importance to the construct than to the artistic and useful demands. Due to this experimental attack and stiff attachment to concept, Stirling was frequently criticized for non following architectural rules.

How Race Becomes Biology Essay Example | Topics and Well Written Essays - 250 words

How Race Becomes Biology - Essay Example This measure prevents them from being too dependent and in need of constant help and attention. Feeding babies in schedules basically attempt to inculcate in them good and healthy feeding habits – a value they feel these children will need when they are of age. Letting the child cry it out is essentially practiced in order to teach the child about the realities of life and not to expect everything to go their way. Basically, these practices are aimed at inculcating cultural values such as independence, strength, discipline, and perseverance which are important virtues in the modern day world. Breastfeeding is both essential to the mother and the child. To the child, among other things, it reduces constipation, reduces incidences of ear infections, respiratory illnesses, allergies, diarrhea, vomiting, reduces the smell of stool and also reduces cases of sudden infant death syndrome and other ailments. To the mother, it reduces risks of postpartum hemorrhage, reduces chances of osteoporosis and cervical cancer, and also economically cushions her. Breastfeeding also enhances the bond between mother and child. According to Katherine Dettwyler, the natural minimum and maximum ages of weaning in humans range between 5.5 and 6.0 years. This is when their first premolars occur. The major reason most American women do not breastfeed is that breasts are perceived purely as objects of sexual attention. There is also inadequate breastfeeding support in the community. Nipple or breast pains also undermine breastfeeding.

Training Module Essay Example | Topics and Well Written Essays - 500 words - 1

Training Module - Essay Example This is critical since working life cannot be fruitful without a social life. This paper presents a training module for managers that will help employees manage their work and life boundary. The managers will undergo extensive training on how to build an effective relationship with their subordinates. Moreover, the managers will learn how to increase the motivation of employees such as rewarding competent employees and allowing them to be part of decision-making. The manager will increase workers commitment to work thereby minimizing absenteeism. The managers will experience one-week training with an estimate of two hours daily. The program will assist managers to maintain stability within their organizations. Additionally, this program will educate them on ways of increasing employee motivation within an organization thereby ensuring high motivation of employees throughout. When workers are proactive, they will do anything necessary to ensure that the corporate achieve the goals and objectives (Fox, 2009). An organization where subordinates exhibit low motivation is entirely vulnerable to both internal and external complexities. This is because the employees do not have the capacity to work an extra mile in upholding the organization stability. Therefore, an unsteady organization eventually underperforms (Fox, 2009). At the end of the training, the participants will have the capability of developing ways of communicating efficiently any information workers require to perform their duties effectively. Secondly, this training will enable managers develop ways of ensuring that workers attain motivation from the nature of work. Thirdly, the participants will have the capacity to empower employees to delegate. The training is conducted to equip employees with information on the need to develop balanced work/life activities. This is fundamental because developing a viable work/life boundary is a performance measure that individuals should undertake to improve

Email Policy at Johnson & Dresser Essay Example | Topics and Well Written Essays - 250 words

Email Policy at Johnson & Dresser - Essay Example This is the justification that makes it ok for employers to read emails, because it may be necessary to protect the Company from potential legal suits. 4. Some of the reasons which could justify employers reading emails are (a) to detect if employees are engaging in pornographic (b) fraudulent (c) criminal or (d) terrorist communication activities. If employees are suspected of engaging in cyber crime, this may be adequate justification to read the employee’s emails to detect any illegal activity. 5. The negative ramifications of reading employee mail is that it constitutes a rampant intrusion into their privacy. Employees are unlikely to communicate freely with each other if they feel that â€Å"big brother† is watching. This could hamper and impede creativity and make employees self conscious and restrained at the workplace, thereby impeding them from developing their full potential and contributing their innovation and skills to the firm. 6. On the whole, the content of email communications should be kept entirely private. Companies should improve their screening processes in recruitment and their supervisory processes at the workplace in order to monitor employees. But should a Company feel that rare instances may arise when it could become necessary to examine the emails of employees, this should be clearly spelt out under Company policy. Employees should be made to understand that as a general policy, the content of their communications will remain confidential. It is only when grounds of suspicion arise against them for one or the other reason, that emails will be monitored and employees should be informed that emails will be retained under an archiving system, but will be accessed only under exceptional

Bermuda Triangle Research Paper Example | Topics and Well Written Essays - 2250 words

Bermuda Triangle - Research Paper Example A body of water that seems to take human sacrifices, making both man and machine disappear as they trek across its waters. Be it by air or sea, it seems that there is an unnatural force existing in that area that our modern abilities cannot overcome. The Bermuda Triangle has thus, remained a mystery for many decades now. However, time has not satiated man's quest to explain the mystery of the Bermuda Triangle. Rather, it has only fed his desire to conquer one of the most inexplicable places on our planet. Therefore, the questions continues to remain â€Å"What is the Mystery of the Bermuda Triangle?†. There have actually been a number of myths developing around the strange and mysterious disappearance that have happened in the area that can be traced all the way back to the time of Columbus and the discovery of the New World. Historically, there have been a long line of military and private vessels that have gone missing within the triangle area, the most popular disappearance being that of the fame female pilot Amelia Earhart. Most recently however, famed fashion designer Vittorio Missoni was also reported to have disappeared during a flight that took his plane directly into the triangle's path (Speigel, Lee â€Å"Vittorio Missoni's Disappearance Gives Rise to New Fears of Bermuda Triangle Worldwide†). ... on in the North Atlantic Ocean that forms a triangle using the bodies of water located within three key points; Miami, Florida, Bermuda, and San Juan, Puerto Rico (â€Å"The Bermuda Triangle†). When one views the and traces these location points on a current world map, one will easily notice the triangle formation that exists within the three. It is this very specific shape of the area that led to the name Bermuda Triangle, with Bermuda being the central point between the three. Although most popularly known as the Bermuda Triangle by most people, the name was never made official for the area. In fact, there is still a huge scientific and social debate as to whether the Bermuda Triangle actually exists or not. The area has not even been cordoned off ala Area 51. Instead, the stretch of water occupied by these points continue to be a source of air and water traffic for the region. There have been no reports of extra precautions being undertaken such as higher insurance premiums or vessel surveillance when ships and planes pass through the area. Agrosy Magazine was the first magazine to have used the term â€Å"Bermuda Triangle† in an article written by Vincent H. Gaddis in 1964. Gaddis is documented in the magazine article as being the first person to use the term in making a publicly claim that ships and planes disappeared under mysterious circumstances within this sea area. However, Fate Magazine in 1952 published the first documented claim that the area seemed to be infested with strange accidents (â€Å"The â€Å"Mystery† of the Bermuda Triangle†). These published claims helped fuel the various theories that added to the mystery and interest of the public in learning more about what lay beneath the mysterious waters. Covering an area of over 500,000 square miles, the

British Ethnic Legacy in Africa Essay Example | Topics and Well Written Essays - 1000 words

British Ethnic Legacy in Africa - Essay Example This paper contends that problem of tribalism and negative ethnicity that has dominated the African social cultural political and economic spheres giving rise to intense rivalry, divisions and frequently civil strife is predominantly a legacy of British colonialism. Using their superior economic and political position, they created deep-seated divisions that destroyed the social- political harmony in Africa since even after they left the class inequalities and negative feelings that some communities had towards others who collaborated with colonialist remained to fuel future conflict (Blanton, David & Brian 474). Nigeria exemplifies the divisive nature of ethically motivated politics; therefore, British colonialist divided the country with the intention of making it easier to control in the typical divide and rule policy capitalizing on the preexisting ethnic and religion differences (Amadife & Warhola 533). The British were gradually withdrawing from the country and with them the co ntrol they had exerted over the different groups; however, the disunity that served the British so well in marginalizing and effectively making it impossible for the tribe to unify against them became a cause for civil conflict. The long run effects are evident in the civil war of 1967- 1970 when the nations was almost split asunder as communities fought form behind the artificial boarders the British cleaved into their country. Even today, many insecurity problems facing the country are due to ethic conflicts which can be traced back to the British Imperialist’s actions. In addition, another example can be seen in the infamous Rwanda genocide of 1990, as aforementioned, elevating certain communities over others to effectively practice indirect rule was a tactic the British widely employed, however the aftermath of the divisions which usually ran deep has often been catastrophic in posterity (Blanton, David & Brian 478). While it would appear that the conflict was a primarily matter of tribal issues with no connection to the retrospective colonial past, critical examination of the events leading up to the period implies otherwise. Since their takeover of the country in the late 19th century, the British had taken advantage of existing divisions between the two tribes and by sideling the Hutu and elevating the Tutsis who the deemed as more civilized than the Hutus (Wa Wamwere 142). Decades after independence, the Hutu used the fact that the Tutsis had been loyal to the British in retrospect to massacre them and strengthen their position as legitimate leaders of the country, the Exiled Tutsis came back to try to salvage the situation and this resulted in a full scale war to end the aftermath and the British who had sowed the seeds of the bloody divisions were nowhere to quell the situation. Opponents of this papers claim will likely claim that not all African colonies degenerated in violence and ethnic politics, to this end, they may cite Tanzania, Liberi a and several other states that remained peaceful. Therefore, according to them, accusing the British of being responsible for Africa’s present and past problems is unreasonable and the situation would probably be much worse had it not been for their intervention in the first place. In addition, attributing the problems of Africa to

The main competitors of unearthed in the e-commerce sector Research Paper

The main competitors of unearthed in the e-commerce sector - Research Paper Example TCFG usually imports foods from Spain, France, Italy, Hungary and others etc., which are then sold only across UK in the name of Unearthed ® food brand. Nonetheless, the group is determined to launch their food brand in foreign markets through export to Dubai and European nations. It is worthwhile to mention that every business organisation has competitors, either small or large, if it is operational in a monopolistic / oligopolistic industry where competition exists. Since Unearthed is not a natural monopoly across UK; therefore, it also faces competition from UK continental food distributors, private label firms, importers and specialty food manufacturers that have both physical (having retail stores) and online (e-commerce) presence. TCFG, however, argues that does not face cutthroat competition from other domestic food manufacturers, importers and suppliers because of its highly diversified product range (a result of product development, food discovery of owners, innovation and branding). But, it should also be noted that Unearthed also does not enjoy 90% share, which is the evidence that competition exists in the UK retail food industry.

Argument research task Essay Example | Topics and Well Written Essays - 500 words

Argument research task - Essay Example The writers tries to give reasons how racism have a negative effect to a society and an individual who is discriminated based on racism. The first premise can be supported by the fact that the jobless rate among the whites is 6.6% while that of blacks is 12.6%, according to a study conducted by Pew Research centre. The same research supports the second premise as it indicates that black people are denied basic right such as quality education, decent housing and police brutality. The fact that the writer wrote the article based on reason that racism is still a menace in this modern society, makes the reason valid and good. The first premise is aimed to portray how blacks suffers racism while the second premise can be supported by the reason that blacks are denied basic rights like right to access public transport. The article can be said to be a sound argument because the conclusion absolutely follows from true premises presented in the article; the premises state that racism is likely to be subjected to black people. The conclusion should be accepted because racism has a negative impact to the society. The write has also used hyperbole to show how racism is despicable such as â€Å"face of Europe’s horror at shameless racism.† Generally, the article can be said to be in the form of deductive argument since the conclusion follows from the premises. From the two premises there is one logical conclusion, which indicated that blacks are still prone to racism in this modern world. The modern world is characterized aspects such advance technology like trains and sporting activities like football which is supposed to unite people regardless of race. The writer’s point of view is that racism is reality in this modern world and should be stopped. Negative effects of racism are severe to a society, and to an individual, which can be illustrated by the manner in which the man was instilled fear. Logically, racism should

Read April Morning and write an essay Example | Topics and Well Written Essays - 1000 words

Read April Morning and write an - Essay Example For example in chapter 1 in the Afternoon before the battle, women are portrayed as religious people. This happens when Adam’s mother is preparing supper and when Adam delivers some water to her she asks him why he does not read the bible just like his father used to do. According to Adams mother, Moses Cooper the father to Adam had memorized the book of Lamentations by age of 15 which is Adams age (Fast 8). Another encounter in which women are portrayed as religious is when granny is having a conversation with Adam. When granny asks Adam about if the Committeeman was connected to Sam Adams and Adam replies yes she concludes that Adam is a theist which also shows the religious role of women in the novel (Fast 16). In addition to this, the author cites a reverend as one of the characters in this book but does not show any instances where the character inspires people to be religious leaving the role for women only. Another example of the theme of religion expressed by women in this novel is when granny asks Adam, â€Å"If God gave a person brains, then shouldn’t he use them?† Ruth is also portrayed as a religious young lady (Fast 22). At her teen age youth she was religious and granny ask why Adam had participated in trying to shake Ruth Simmons’s faith. The author also portrays the religious nature of women in the novel when granny got into an argument with his son Moses when Moses said that, â€Å"The highest good was to doubt†. According to granny God was the greatest and hence could not be doubted (Fast 27). The author has also used women to show an understanding and caring character in this novel. Adam confesses that the only person who understands him is her grandmother and most of the time he will spend time with her and make stories (Fast 14). The author further illustrates women as peaceful and caring people when granny tries to control Moses Cooper from attacking his son

Pirates of Silicon Valley Essay Example for Free

Pirates of Silicon Valley Essay The Pirates of Silicon Valley was more of a documentary movie where it talked about and followed the life of Bill Gates and Steve Jobs, which were founders of Microsoft and Apple. The movie takes you through the process of how they started their respective personal computers and companies. Both guys were very intelligent individuals which they both knew so that’s why they worked together to lift both organizations. Greed, personality, and determination from Steve Jobs and Bill Gates brought immediate success to each other. Steve greediness worked for him for awhile which helped him get where he got to in life, which was right into the ground. Steve wasn’t looking for what was best for the company both long and short term. He saw it as a joke at first until his main partner Steve quit on him. Steve Jobs virtually split the apple and Macintosh up within the company which caused various problems. His selfishness, trust, and dignity drive him to a point where he couldn’t handle the pressure and everything that comes with the company. Bill Gates on the other hand thought out every alternative as well as stealing idea like Jobs did to Xerox. Bill Gates evolutionary invention of windows brung a rivalry between Macintosh. Bill always figured out a way to out think Steve in many ways which later gave him the upper hand in the computer world. Bill calm-savvy personality helped him prosper other than the hot headed Jobs. What I found very interesting was how Bill Gates managed to keep windows a secret from Jobs until pretty much the release. It goes to show in the business and marketing world that no one is trusted.

Effects of Co-sleeping

Effects of Co-sleeping Con: Co-Sleeping; Angelica Sewake The research paper will examine the effects of co-sleeping. The definition of co-sleeping is, The standard custom in collectivist cultures, of having a child and parent share a bed (Belsky, 2010, 87). A collectivist culture pertains to, Societies that prize social harmony, obedience, and close family connectedness over independent achievement (87). In the United States the issue of practicing co-sleeping has become controversial (Field, 2007, 49). Opponents suggest potential increased risks of suffocation and sudden infant death syndrome which is often caused by co-sleeping (49).On the controversial topic of co-sleeping there are many negative factors to consider. These factors include, the physical safety of the infant and the future psychological affect the child will endure or respond in the long term. In May 1999, the Consumer Product Safety Commission released a warning against co-sleeping or putting babies to sleep on adult beds that were based on a study of death reports under the age of two who had died from 1980 to 1997 (Breazeale, 2001, 2). After the CPSC acknowledged these statistics and shared their findings with the public, it causedparents to be disturbed, rather than serve as a warning (3). The media also became involved in the spread of this alarming statistic and refrained from telling the public2, 700 infants that died from this study died from Sudden Infant Death Syndrome (2). Co-sleeping with an infant is hazardous to an infants life while both care giver and child are asleep. Co-sleeping can cause Sudden Infant Death Syndrome (SIDS) which, Refers to unexplained death of an apparently healthy infant, often while sleeping (Belsky, 2010, 88). Researchers shared statistics of the ratio of infant fatality in the United States; which is 1 to every 1,000 babies (88). The ratio given is large, however, Sudden Death Infant Syndrome is a top-ranking cause of infant mortality in the United States (88). This statistic also shows the ratio of collectivist famalies who participate in this practice of co-sleeping with their infants. Studies also have shown the risk of co-sleeping with an infant increases the chances of Sudden Infant Death Syndrome when an infant is at the age of 12 to 18 months old (Alms, 2007, 1385). Also to consider involving the infants safety when co-sleeping is to take pre cautions and awareness of the higher possibility of the child being suffoca ted or injured physically accidentally by his or her caregiver (1385). Another effect of co-sleeping is having an infant nurtured into becoming a reactive co-sleeper (Field, 2007, 50). In contrast, over the long term, co-sleeping infants may have more trouble sleeping (50). Studies cited by Field prove that Reactive co-sleepers had more frequent night-wakings (50). These findings lead to nurturing the infant into a child having a change in the development of personality and character traits (50).The first trait of change in an infant will have a need for an object as security (Hayes Etal, 1996, 355). The security object may function as a night time human tactile contact (355). According to Field co-sleeping is a collectivist, putting emphasis on family closeness and dependance; but co-sleeping causes the opposite as an infant grows into child hood, puberty, and eventually into adulthood (50).However, early co-sleeping children were more self-reliant and exhibited more social independence (50). Therefore, if a collectivist cultural family reinforces co-s leeping, they also reinforce the independence of a child. In conclusion researches and studies prove there are many pre cautions and dangers to consider when a caregiver and parent decided to practice the method of co-sleeping with their infant. As a recap to the many negative possibilities to remember and consider is: co-sleeping is the underlying cause of Sudden Death Infant Syndrome, co-sleeping may lead to suffocation or an increase risk of caregiver physically injuring the infant, and the psychological effects that may cause the character or personality of the infant as he or she develops to be unacceptable. Works Cited Alms, Bernt. To co-sleep or not to sleep?. Acta Paediatrica 96.10 (2007): 1385-1386. Belsky, Janet. Experiencing the Life Span. Second Ed. Worth Publishers, 2010. 87-88. Breazeale, Tami. Attachment Parenting: A Practical Apporach for the Reduction of Attachment Disorders Promotion of Emotionally Secure Children. Bethel College, 2001. 2-3. Field, Tiffany. The Amazing Infant. Blackwell Publishing Co., 49-50. Hayes, Marie J., Shawn M. Roberts, and Rebecca Stowe. Early Childhood Co-Sleeping: Parent-Child and Parent-Infant Nighttime Interactions. Infant Mental Health Journal 17.4 (1996): 348-357

Why Do Young People Commit So Many Crimes Criminology Essay

Why Do Young People Commit So Many Crimes Criminology Essay The rate of crime had been increasing before the year of 1995. Law, sociology, physiology and other disciplines tend to view the criminals as abnormal persons from moral point. The causes of crime are criminal psychology, the genetic characteristics and social environment. They think that youth criminal have no moral value and feelings, who crime without clear motives and do not consider the punishment. In 1998, Stephen Levitt used the economic methods of maximized behavior, market equilibrium and stable preferences to explain the youth crime in his Juvenile Crime and Punishment. He believed that young offenders are also completely rational economic man, who will carefully trade off the cost, income balance, then seek to maximized benefits. Levitt tested the strongly direct correlation between the number of juvenile crime and juvenile justice system punishment from 1978 to 1993. Based on this theory, this paper aims to discuss the specific causes of youth crime in Canada, and analysis would be made on the data of Statistics Canada. Following this, some suggestions would be given on how to reduce the number of young people committing crime. 2.0 Discussion 2.1 According to the course of the economics of crime and punishment, what are the possible determinant factors impacting on young people crime? The causes of youth crime are various. Crime is the consequences of different social, cultural, economic and family conditions (Muhammad, 2008). Generally, because there are so many causes this paper select some reasons and discuss them particularly. (1) Social environment Social environment has long been recognized as the major cause of the youth crime, which include school environment and community environment. The problem of youth crime is not alone but a part of the whole society. That is to say the violence of youth is part of the violence of adult. The economics of crime and punishment has three assumptions. In the beginning, everyone is a rational person who can decide their own behavior and maximize their benefits. What is more, whoever crimes will suffer punishment since each one is equal and the possibility of punishment is 0 to 100 percent. In the last, the more severe punishment will be given for the more serious crime. As a matter of fact, young people usually spend a lot time in school, so school environment has deep influence on youth crime. Statistics show that currently there is a sharp growth trend of juvenile delinquency in the United States, and the U.S. youth homicide and suicide increased by 3.2 times in the past decade. During the same time, the ratio of aged under 15 dead because of shot is 12 times higher than the ratio of other 25 countries combined. In recent years because of violence in the campus, the youth of United States is suffering pain about widespread youth violence. Although among all the murder and suicide case only 1% occurred in the campus, the figure has an anticipation of fast growing. Meanwhile aside from school, young people also spend much time in community where they can know peers and do meaningful things together. From the assumption of the rational economic person, community activities can help individual realize the maximum of ones own benefit. However young people are always sensitive about the others opinions so that they are influenced by others easily and then they will imitate others behaviors. (2) Economic condition In general, poverty and unemployment of economic condition which are two major factors influence the youth crime. Between the benefits and justice, the criminals always select the first due to the economics of crime and punishment. This theory fully considered the probability of the two kinds of cost, and then looked for a method which can save the most for the society. Thus the standard of estimating a policy is not depended on the justice and fairness but on the beneficial result. Firstly if one can not afford the cost of his life, the possibility he choose to crime will be higher. That is because he need to live but he can not receive money from a legal way. Through a classic Becker type model, economists estimate how potential criminals cost in the legitimate job market by using an unemployment data. The analysis shows that unemployment and crime are positively correlated in the cross-section dimension. Meanwhile the rate of youth unemployment increasing leads to increases in crime. To decrease crime, it seems that all strategies chosen to combat youth unemployment should be examined. Secondly poverty is a reasonable factor to understand. Despite the benefit system of the whole society has been designed to fulfill daily needs of each person, the gap of the poor and the rich are becoming deeper and deeper. The reason why young people commit crime is they do not want to work and the cost of crime can ignore easily. (3) Family effects All in all, there are many aspects in the family structure which can lead to youth crime, such as family clash, parents low income, ignorance of parents, lack of communication, family breakup, family violence, and so on. Improvements in all invisible areas should be focused on by crime prevention. In order to design the policy more effective, each factor should be identified the contribution to the youth crime. To begin with, as a proverb said a persons character is mostly from his family or the environment he live. With the increases of divorce, family harmony is broke up. Young people themselves do not have enough knowledge to differ the bad from the good, so they need their parents help. If they do not receive enough information and supervision, the possibility of crime will get higher. What is more, neighborhood effects on crime and delinquency for male and female youth is an important fact. According to an experiment evidence, female youth arrested for violent and property crimes are relative to a group which has many members from lower-poverty areas. In opposite, males arrested decreases for violent crime, at least in the short time, but increases property crime. The different treatment between male and female youth effects appears to mirror differences in what disadvantaged backgrounds male and female youths from and how each gender responds to same new neighborhood environments. 2.2 Explain the data about youth crime at Statistics Canada. Use econometrics methods to analyze the specific reasons of the increasing number about young people crime in Canada. (1) Rates of youth crime According to the data of Canada given (Statistics Canada, 2006), the rates of youth violent crime and total Criminal Code offences (excluding traffic) climbed up while the rates of property crime dropped from 2005 to 2006. In 2006, there are almost 180,000 young people involved in some crime of the Criminal Code, excluding traffic offences. This means that in this age group nearly 6.8% youth crime accused. Both the total amount and rate of young people charged for homicide got their highest point during the past two decades. Among the young people, the number of youth violent crimes nearly takes up one quarter of the total number for youth committing crime. Youth crimes reported for Criminal Code offences 2006 2005-2006 1997-2006 Number of youth charged Number of youth cleared by means other than charging Total youth accused Youth crime rate Youth crime rate % change in total youth crime rate Violent crime 20,500 18,972 39,472 1,528 3 12 Property crime 25,780 39,681 65,461 2,534 -3 -34 Other Criminal Code offences 27,661 45,271 72,932 2,823 9 34 Criminal Code(excluding traffic) 73,941 103,924 177,865 6,885 3 -6 Drug offences 6,382 11,509 17,891 693 2 97 From: The Juristat: Youth crime in Canada,  2006, Vol.  28, no.  3 From the table above, the rate of property crime has a sharp decline and become the lowest point of the past decade. That is to say, the poverty reason of youth crime gets less influence on the behavior of young people. However the rate of drug offences has a surprising increase and it has become the major factor of youth crime. The table also shows there are slight climbing on the rates of violent crime and other Criminal Code offences. (2) Consequences of youth crime People are affected by crime on many aspects, usually young people are innocent about the law and punishments they choose to commit crime blindly only for the money they want or a way to let off their feelings. As a result, violent and drug substance abuse have bad effects on young people daily life and the security of the whole society cannot be guaranteed. Parents will concern their children security and maybe they cannot work with all their enthusiasm. Each youth will be afraid of going to school since there are so many violent crimes on campus. (3) Analysis of regression (RSS) Firstly according to the table the rates of poverty crime and the rates of Criminal Code (excluding traffic) declined so that the two rates have little effects on the youth crime, in order to build model more easily, the above two referred rates will be removed. Secondly a model should be built to determine whether the three rates left have relations with youth crime then some reasons can be given clearly. Through the data of model, a result of the RSS will be introduced in the following content. Equation: y =ÃŽÂ ±+ÃŽÂ ²1 x1 +ÃŽÂ ²2 x 2 + ÃŽÂ ²3x 3+ÃŽÂ µ In the equation, y indicates the rate of youth crime while x1 x 2 x 3 are separately on behalf of violent crime, other Criminal Code offences and drug offences. ÃŽÂ ²1 ÃŽÂ ²2 ÃŽÂ ²3 are parameters represent the relation of x and y. Result Coefficients Standard error T Stat P-value Lower 95 % Upper 95 % Intercept -0.0577 0.006621 -18.3402 5.28E-08 -0.083423 -0.05553 XVariable1 0.0002423 5.038E-05 10.696 6.35E-09 0.001439 0.00438 XVariable2 0.005873 7.341E-05 12.372 4.67E-12 0.07963 0.00634 XVariable3 0.08212 1.287E-05 0.3527 18.35E-08 6.657E-05 8.342E-05 ÃŽÂ ±= -0.0577 ÃŽÂ ²1= 0.0002423 ÃŽÂ ²2 = 0.005873 ÃŽÂ ²3= 0.08212 Equation: y =-0.0577+0.0002423 x1 +0.005873 x 2 + 0.08212x 3+ÃŽÂ µ (4) The specific reasons of youth crime in Canada On the one hand, drug and substance abuse is the most important factor contributed to the rate of youth crime. This factor has become the dominant strength for youth crime which mostly comes from the lack supervision of the environment young people live. The rate of drug-related youth crime has increased dramatically compared with 10 years earlier. Drug and substance abuse will not only have bad effects on youth mentally but also it will damage the health of young people that can not recover easily. The pressure may be from family, school and the inside of youth heart so others can not discover in a short time. On the other hand, the rates of violent crime and other Criminal Code offences are climbing up slightly. The reason is mostly from the social factors which include poor impulse control, lack of communication and the imitation of others behaviors. Aside from the mental factor, it is true young people usually get a lot of pressure from the surroundings, if they can not find a legal way to relieve their feelings the probability they chose to crime will be climb up. Even some of young people view crime as a pleasure that is awful, and this kind of thought mostly comes from the media and films. They commit crime for fun, it will damage others benefits eventually so will the youth. All in all, it is necessary to control the number of youth drug crime which has become the most serious problem of the society. Meanwhile lack of family communication and school correct guide can also lead to young people committing crime. That is to say young people always know nothing about their behaviors and what bad results will happen to the persons they maybe hurt. 3.0 Based on the economics theory and the information in this article, what advice would you give organizations in reducing the rate of young people crime? First for the dramatic increase in the youth drug and substance offences, it is necessary to redesign the program of youth education. Currently there are still many people who do not realize the importance of the education, even the people with higher education. In order to broadcast the essence of education, a new system of education should be designed and displayed among persons from one to another. If a young person receives higher education, he can get a job more easily and the possibility of crime will get down. In a long run, the awareness of whole society will decrease the rate of unemployment so that the number of crime can be controlled completely. Secondly it is efficient to reduce the drug availability since the problem of drug and substance abuse is the most serious one. To make fewer people get access to dangerous drugs availability of it is needed to be cut short. A drug addicted young person may work without enough attention and thus cannot afford his/her drug expenses. As a result youth may crime so that they can get money they need. Government should carry out effective ways to reduce the drug availability, and give severe punishment once the drug criminals are accused. A record of each criminal activities and asset possession etc. should be maintained by the police system, and all vehicles must be registered in a platform so that it is easier to find the criminal track. Youth may consider more about the result of the crime with the fear of their record on previous crime. Thirdly it is necessary to enhance the law forcing agencies. Since the number of youth crime is climbing up, it is obvious that more police needed. To improve the police attitude about work, the environment they work should be improved and the problem in their life should be solved as soon as possible. The train of the police is necessary because offenders will commit more crimes when they think the police cannot have enough capacity to catch them. If the whole level of forcing agencies is improved, offenders will think more deeply about committing a crime. Youth stealing goods usually sells them to get money they want. There are special markets to recycle the stolen good for sale. If these markets are forced to close in law, goods youth stolen cannot find a method to change money. As a result, the incentive of stealing or robbing goods can be decreased. At last, youth crime has become a serious problem which needs government and citizen effort together to solve. Aside from the measures above, there are still some other methods which can be taken to control the youth crime. For example, if government can supply more employment opportunities, the rate of youth crime will fall. Besides, reducing of poverty and inequality is also a good way to control the number of youth crime. The inequality can be declined through correct tax policy with fair consideration.  The rich should be levied more heavily than the poor so that the poor can receive more help from the government and the increasing minimum of wage in the country. When the number of young people getting work is increasing, the chances of their criminal activities will fall. 4.0 Conclusion Through the analysis of the Canada database in 2006, building a model and using the RSS method it is obvious to see there are three reasons contributed to youth crime. The most important one is drug and substance abuse which take up more than 90% of the whole youth crime. Following it is other Criminal Code offences and violent crime. The conclusion is these three reasons take up almost all the youth crime which should be given enough attentions. In addition, there are many bad consequences of youth crimes which can influence the young people themselves, the family they live and even the whole society. Thus it is necessary to take measures immediately to solve the problem of youth crime. To sum up, young people is the hope of the whole country so how to reduce the number of youth crime has many relations with the future of the country. Based on the theory and data, the reasons why young people commit crime are given properly, and the government should take some measures according to these reasons in order to control youth crime. Meanwhile lack of family communication has bad effects on the children in their growth, and this can lead to a series of problems in the society. Government must call parents for their responsibilities to their children, only by doing so can be the problem solved completely. Through the government, family, and the whole society cooperate each other closely, make sure each young person realizes the bad effects of the crime so that a new social environment will be formed.

PEST Analysis on British Airways Essay -- Economics Business Air Essay

PEST Analysis on British Airways The four different environments are often referred to as PEST and allow a PESTanalysis to be conducted this allows the organisation to review and consider the environment in which it operates. The PEST factor that has contributed to the airlines industry for many years, but has brought a drastic change was from the disaster on September 11th 2001. Political environment concerns the role of the government and its affects in an organisation it also includes the extent to which the government intervenes in the economy. Due to the terrorist attack many airlines such as British Airways stopped flights to certain countries such as the middles east and the main countries involved with the fear of their planes being attacked. This is therefore caused up a political stir with the fact that Britain's fear them maybe the next victims of terrorist attacks. This has had a many negative effects on the airlines as they have lost out on a lot of money because of the stoppage of flights to certain destinations. The authorities have had to make sure that certain rules have been put into place to make sure that the airlines are safe and that they abide by the rules. British Airways have had to rely on the political and environment effects on the feedback that they get to decide on what course if action to take on the airline. Secondly the amount of economic activity in the economic environment is extremely important. Whilst assessi...

The Progression of the Medium Change between the Painting with the Digi

The Progression of the Medium Change between the Painting with the Digital Image Albert Borgmann, in his Technology and the Character of Contemporary Life, devises the â€Å"device paradigm† as an illustration of the pattern into which the stuff that defines technological existence falls. Even though Borgmann writes his book in 1984, it is of value to examine the paradigm in context of current developments of technological society. It becomes a question of whether the device paradigm is still applicable to the current technological setting, or if it is truer now than even before. It is thus taken into consideration in light of the specific instance of the thing, as Borgmann uses it, that is a painting prior to the modern period. The specific thing of a painting is contrasted to the technological device of a digital image. The progression of the medium change between the painting to the digital image will be examined as well as the skill it takes to produce them. Availability of these is observed, along with the consequence of such a metamorphosis in the essence of the thing and device. First, however, Borgmann states the thing as a pretechnological object in the Heideggerian sense. The thing gathers the fourfold, being earth, sky, mortals, and divinity. Thus it is something which reveals the world in all its aspects. In this case, a painting of the medieval times is one which is created by a master. The master has undergone a lifetime of training under another master, and the business of the arts is under the guild system. A single painting would take many weeks to complete, and all instruments in its creation are known instinctively to the master. The pigments are hand ground and prepared, as are the brushes and th... ...into a commodity of affluence, and that is what produces disengagement. Affluent commodities disengage in their diversion from focal things, which result in detachment from reality and detachment from the world. As the world is revealed through technological devices, it is no longer a world of humanity, but a world of technology and its devices. Such an existence deteriorates into loneliness and depression, both of which are detrimental to the being of humanity. In truth, it can be said, by line of the preceding argument, that technological existence may well bring about the extinction of the human race, unless it is counteracted. This counteraction, may, as Borgmann claims, lie in a counterbalance of focal things and practices. Works Cited Borgmann, Albert. Technology and the Character of Contemporary Life. Chicago: University of Chicago Press. 1984.

Evaluate How Practitioners Use Text, Symbols and Compositional Strategies to Construct Meaning in Artworks.

Evaluate how practitioners use text, symbols and compositional strategies to construct meaning in artworks. Artists such as Mexican Frida Kahlo and British Francis Bacon are two 20th Century practitioners who employ text, symbols and compositional strategies to construct meaning about themselves and the wider world in their paintings. Kahlo’s artworks such as he â€Å"Self-Portrait as a Tehuana (Diego in my thoughts)† and â€Å"Henry Ford Hospital 1932† provide an insight of her life and her obsessions with child-bearing and her husband, Diego Rivera.Likewise, Francis Bacon’s â€Å"Three Studies for the Figures at the Base of a Crucifixion† and his â€Å"Self-portrait 1971† conveys the suppression of his sexuality and inhumanity of one man to another. Self-Portrait as a Tehuana (Diego on my thoughts) 1943 Oil On Masonite 29 7/8 † x 24 † Gelman Collection, Mexico City Self-Portrait as a Tehuana (Diego on my thoughts) 1943 Oil On Ma sonite 29 7/8 † x 24 † Gelman Collection, Mexico City Frida Kahlo’s artworks usually construct meaning through compositional strategies including autobiographical references and personal symbolism.Kahlo’s ethnicity also has a significant impact towards her art making practices such as the repetitive themes of life and death. Her excessive fascination towards childbearing and her husband, Diego Rivera was evidently portrayed in her artworks such as her â€Å"Self-Portrait as a Tehuana† and â€Å"Henry Ford Hospital†. Kahlo’s Mexican culture is highly apparent through the traditional Tehuana costume found in her self-portraiture artwork whilst a sense of estrangement and detachment from this culture is manifested in her artwork â€Å"Henry Ford Hospital† through her representation of Detroit where she had experienced her second miscarriage.Kahlo’s life was perceptibly dominated by her obsessive love and constant thought of D iego that is has impacted her artworks thematically. This notion is evident in her self-portrait painting where Diego’s miniature portrait appears on her forehead that literally and metaphorically signifies Diego’s presence in her mind, which was also conveyed in the subtitle of her work â€Å"Diego on my mind†. Diego’s repetitive influence on Kahlo’s work is again presented in another artwork however conveyed in another context.Kahlo’s â€Å"Miscarriage in Detroit (Henry Ford Hospital)†, painted in 1932 elucidated her emotional and physical agonies from her miscarriages within her marriage to Diego. This artwork supports the notion of Frida Kahlo’s infatuation towards child-bearing whereby the six floating images that connects to her lower abdomen by an umbilical cord-looking red lines precisely references to her second miscarriage. Henry Ford Hospital, 1932 Oil on metal 32. 5 x 40. 2 cm Collection Museo Dolores Olmedo Patino, Mexico City. Henry Ford Hospital, 1932 Oil on metal 32. 5 x 40. 2 cm Collection Museo Dolores Olmedo Patino, Mexico City.Kahlo also uses symbolism and texts to convey the depth of her artworks in relationship with her personal emotions and life experiences. The artwork â€Å"Miscarriage in Detroit† evokes the excruciating experience that she had with childbearing whereby the six floating images suggests a sense of detachment and loss of control of her body. It also educes her constant link with Diego through the floating foetus that was named Dieguito meaning â€Å"little Diego†. A snail was used to represent the slow torment and horror of losing a baby while the machine is to symbolise her medical impersonality.Frida’s study of medicine prior to her bus accident enabled her awareness towards the impact of her bus accident to her body and bones. This incident significantly affected Kahlo’s artworks and was evidently revealed in her â€Å"Miscarriage in Detroit† painting where the images of a pelvis and a side-view of a female anatomy represents this event along with an orchid that her husband Diego gave her. The concepts of connection and detachment are both portrayed in this artwork whereby the floating images are â€Å"connected† to her through the umbilical cord-like string connecting to her uterus.This string-like line links the objects to herself advocating its personal connection to Kahlo. The floating images also metaphorically suggest her detachment to the place where she had her second miscarriage. Kahlo also used personal symbolism to convey meaning in her artworks, which was clearly portrayed in her â€Å"Diego on my mind† painting in 1943. Diego’s obvious domination in Kahlo’s life is evident in her artworks where her obsessive love and constant thought of Diego has become a thematic notion in most of her paintings.Diego’s miniature portrait on her forehead indicates her obsessi ve love and constant thought of him. Due to this desperate infatuation of Diego, she painted herself in the costume that he greatly admired to attract and entice him closer to her. The roots of the leaves surrounding her head metaphorically symbolises a pattern of a spider’s web in which she hoped to trap her prey, Diego. The impassive image of Rivera’s face on Kahlo’s forehead however indicates her psychological obsession towards Diego but also of her â€Å"philandering† husband’s tarnished indifference to her feelings.Surrealist artists such as Frida Kahlo evoke the meaning of their artworks through the use of symbols, texts and various compositional strategies. Musee National d’Art Moderne, Centre Georges Pompidou, Paris Francis Bacon, a British painter elucidates his personal emotions through abstraction and surrealism which are evident in his artworks such as his â€Å"Self-portrait 1971† and one of his triptych series â€Å"Thr ee Studies for the Figures at the base of Crucifixion† in 1943-1944. Bacon portrays both the suppression of his sexuality and similarly to Kahlo’s feeling of detachment and hostility.His â€Å"Self-portrait 1971† conveys a provocative and disturbing representation of Bacon, one which embodies the painter’s strong feelings of despair and vulnerability that was possibly caused by the suicidal death of his lover Dyer during the same year. This distorted image of himself intensified with his use of broad-brush strokes, as well as the dark colours which are made harsher and more prominent but the added whites and blues. His emotionless state and detachment from the audience was symbolised through his blackened eyes thus also conveying his constant motif of death and â€Å"silent screams†.The name of his artwork is somewhat ironical towards his painting as the text states that it is a self-portrait however, it was distorted and perhaps metaphorically refe rring to his emphasis to the suppression of his sexuality. Bacon’s artwork â€Å"Three Studies for the Figures at the Base of a Crucifixion† in 1943-1944 summarises themes explored in his previous paintings, including his examination of Picasso's biomorphs and his interpretations of the Crucifixion and the Greek Furies.Bacon did not realise his original intention to paint a large crucifixion scene and place the figures at the foot of the cross. The structure of the artworks when put together does not convey any commonality thus further emphasising his personal emotions towards the feelings of displacement. The brightness and contrasting colours used in this artwork signifies the chaotic environment that he was in. The third image illustrates an open and gaping mouth as if it was screaming out of pain.This idea references back to his childhood and the suppression of his sexuality. The screaming object in the painting is a representation of Bacon’s emotions during the times when homosexuality was a crucial topic to the society. The artists Francis Bacon and Frida Kahlo both convey the meaning of their artworks with references to their personal life experiences through the use of symbols, texts and compositional strategies.

Spirituality for the Alienated

Struggling with the Spirit in today’s world is a daunting challenge. Most fail. This is because the mainline culture holds that the life of the Spirit is actually a life of the mind, a life of the emotions somewhat distorted by older, â€Å"discredited† system of spirituality and life. Burg’s project, however, is not so much denying this rather dogmatic approach, but in reconstructing it so that the moderns can come to the life of the spirit with few doubts and problems. However, Borg speaks to me for several reasons: first, my love of the eastern tradition stresses Christ as Tao, as the path, rather than as a dogmatic set of beliefs.It is not so much that dogma is a problem–as it merely asserts things as true–but these propositions never exist in themselves, they exist as part of a broader whole, a struggle with myself and the modern world (Damascene, 1999). This struggle is about integration: the integration of a tradition, a set of beliefs held p ropositionally, but also its integration within a culture that is often hostile, and that–it seems–seeks to constantly throw roadblocks in the way of one’s struggle. This paper, then, will take my own struggle through the methods Borg uses to reconnect Christianity to modern life.The basic thesis here is integration: taking the insights from all relevant communities to construct a reasonable and useful understanding of Jesus and his mission. For Borg’s (1995) work, the real struggle is twofold: first, the struggle between the communal understanding of Christ and his historical essence, and second, the struggle with integrating â€Å"modern scholarship† with one’s life of true faith. This struggle is very real, but for Borg, his uncritical acceptance of â€Å"modern scholarship† as a set of infallible oracles who have no agenda or ulterior motives make his approach weak and compliant.Nevertheless, the insights taken from this approach cannot be ignored. The basic historical approach Borg takes is highly problematic: Christ did not say what is attributed to him, this existed as an oral tradition prior to being written down, hence unreliable, and lastly, that these oral ideas were written down by a community that had already experienced Christ and hence, itself is largely personal and cultural (Borg, 1995). Unfortunately, he refuses to deal with the large body of work that refutes these theses, such as McDowell (2006), Strobel (1998), Siciliano (2001) and so many others.His assumption that the modernist scholarship is true (rather than as an ideological construct) shows his criticism to be poorly developed: if the Christ of the ancient world is an ideological construct of the community (and hence unreliable), why is the modern academic, also part of a community, not guilty of the same crime? The fact that Borg is a part of this community might help in answering that problem. If I am to hold that Christ is the creat ion of an ideologically motivated community, then there is no reason why the â€Å"modern scholarship† on this question is not also an ideologically motivated community.Nevertheless, it is the case that struggles against the modern idea are real, and some of their insights cannot be cast out of hand, as this community does to what they call the â€Å"fundamentalists. † There are several issues Borg takes the reader though that are full of insight and use for the modern Christian buffeted by the modern mentality. In Borg’s Meeting Jesus Again for the First Time (1995), he stresses that images of Jesus are important for one’s development as a Christian. There are several images that he identifies:Jesus as Savior: likely the most common image. Christ came to earth to save man frm sin, to take his human nature and link it to the divine, hence cleansing it, and bringing it through the realm of death, hence conquering it. Second, Jesus as teacher, Jesus came to earth to primarily teach a set of doctrines about Himself, the world and the Christian’s relation to it. Third, Jesus as the â€Å"king of creation,† the stern judge and teacher of righteousness. Fourth, Jesus as moralist, that Jesus came to earth to primary teach an ethical system.And lastly, Jesus as a liturgical figure, the Jesus whose beauty is such that normal words cannot describe it, but it can only be understood in poetry and the symbolism of liturgy (Borg, 2-5). This is an important approach. All of these, to one extent or another, are a part of each Christian’s life, but some are more significant than others. Borg seems to hold that the real problem for modern Christians is the â€Å"propositional† nature of â€Å"faith. † That faith, for him, is the assent to a series (literally a list) of propositions: Christ is the Son of God, Christ walked on water, etc.The problem is that the modern person lives in a society that lives by its own do gmas: that such things cannot happen because they â€Å"violate the laws of nature. † Of course, this assumes that Christ is not their author. He does have a solution, one that I find personally satisfying: that there are two Christs (though not literally), the Christ that existed prior to the resurrection, and the Christ that came after. The latter is the Christ that should motivate the modern reader, and this is the Christ that motivated the early Christian community to write the scriptures.The assumption is that this community made up a series of stories and held to it. The fact that the resurrection and crucifixion made no sense to the surrounding Jewish or pagan world is not considered. In other words, that no real religious interest was served by creating these stories, since the concept of a crucified God was abhorrent to both communities. Nevertheless, he holds that the motivation of writing the Gospels come from the resurrection, which Borg takes as true from the tes timony of the Scriptures that he does not trust (Borg, 1995). Nevertheless, Borg, while inconsistent, is involved with a similar struggle to my own.Being from a secular household, the concept of Christ and his miracles was strange to me. No different, really, than a cartoon superhero. It was so easy to reject them, so hard to accept them. But this was not a matter of assent and intellectual life, but rather socially. To preach Christ to anyone other than the converted is to lose a great deal of social capital. This I felt powerfully. But intellectually, I never had a problem: â€Å"science,† or rather, the scientific establishment, tells me that the infinitely complex life of DNA came into existence by chance.If this was true, then how strange was it to believe that God came to earth to teach men about Himself? I never thought it strange that Christ was God, while my friends believed that Eric Clapton was God. What I did find strange was the mentality of belief as â€Å"prop ositions. † In other words, that one could hold to the list of accepted beliefs about God and Christ, but the integration of these ideas into the world about them was the real challenge. Borg’s other famed work, The Heart of Christianity: Rediscovering the life of Faith, has helped me put this problem into a better perspective.In fact, it is precisely the statement of the problem that makes the most sense, just as much as the solution itself. In other words, the context of the problem suggests its own answer. Borg writes that Christ should be seen as a way of life rather than as a set of beliefs (Borg, 2004, 25). However, the problem is that Borg seems to say this so as to relieve himself of the pressure of believing things that â€Å"modern scholarship† has decided are false. This, as I have already said, is the great weak spot of this series of books. But it helps to place it like this:Dogma: This is an intellectual approach to God and Christ. It holds to a set of beliefs both as reflecting the historical world of facts, and at the same time, demands a consistency among the propositions believed. This is fair enough. But the real issue is that it is a matter of the head. If Christianity was to be a strictly rational, empirical religion, then why did Christ not speak in this way? Christ, rather than speaking as a metaphysician, spoke in parables, He spoke in aphorisms, He spoke in stories of only a few sentences. He seems to preach by example as much as by words.Way: Christ preached by example, by the words and actions that he integrated within himself for a short span of three years. He struggles with non-belief, the arrogance of the Pharisees, and incomprehension of the Romans. But this is precisely our condition: our modern Pharisees, our modern secular people consistently give us trouble. Christ is a way of struggle rather than as a set of dogmatic beliefs (Damascene, 1999). Borg (2004, 28-37) does one better: he reduces the struggle t his way: Christ and the Christian mission in the modern world can be reduced to four specific approaches:(1) Assensus: this is a matter of rational assent. This is the problem, at least when such assent is separated from the community. One can hold that Borg is really trying to minimize conflicts, to minimize the â€Å"dogmatic† element of Christ so as to lower the threshold of belief: more and more can come to Christ if they do not need to â€Å"pass the belief test. † At the same time, Borg can also be said to hold this because either he does not believe the dogmatic pronouncements about Christ, or his community (i. e. the academic community) does not, and he does not want to be left out, or attacked as a â€Å"fundamentalist.† (2) Fidelity: this is the matter is personal relationship. This is not so much a matter of a-dogmatism, but goes beyond it: love is stronger than intellectual assent. One follows Christ not because he has given assent to a series of dog mas, but rather, because Christ is a man worthy of being followed. A man that exudes love in the strongest sense of the world. (3) Vision: the approach where faith in Christ makes sense out of the whole: the world, the community even of religion. While it is is true that Christ preached the coming of his Church, he did not speak of it all that much.Christ spoke of a life of struggle, of virtue, of a personal relationship through faith. The apostles had this, and still could not keep Judas. The vision is to bring the whole into integration with Christ’s teachings, the real basis of this paper and the basis of my personal life. One cannot run from the world, but one can infuse it with Christ and his teachings. But this is difficult with so many teachings about Christ, one does not know which image to pick,. This is the problem, and many have rejected Him altogether because fo the disagreements. This many be the real strength of Borg and his approach.(4) Trust: this seems to syn thesize all the above. One trusts in the message of Jesus, but a message that might not be literally â€Å"true,† but is the experience of God in and by the community. If one approaches scriptures in this manner, then one can get over the â€Å"belief threshold† and see the Scriptures as a â€Å"response to God,† rather than a historical record. On a more personal note, the most satisfying part of Borg’s work is in his threefold â€Å"basis† of the Christian life in the modern era. I’d like to make this the conclusion, and the real central element of my personal response to reading Borg.In his (2004) work, Borg holds that the modern mission of Christianity can be reduced to three elements: (1) The affirmation of the reality of God. Now this can be done two ways: first, through intellectual arguments, but also as a set of experiences. Borg prefers the latter. Nevertheless, in my own history, it was the former that led me to the latter. In my younger years of obligatory doubt, it was not the experience of God, it was the understanding of him. Once I understood him, I could feel and experience him. But my understanding came in the form of a series of negations: I could not believe that DNA ever came into existence by chance.DNA is the great proof of the intelligence of God, the very nature of His creative power (at least that which is open to human observation). I could not believe that matter was eternal. Even in my younger years, while I could not articulate such an idea, I most certainly believed it. Materialism holds that matter is God, in the sense that all things, including life, came from it. It is also eternal and hence, all powerful. Once I realized this set of ideas that must be held by materialism, I realized that the life of the spirit was for me. Life cannot come from death, since something cannot give what it does not have.Consciousness does not come from chance. I saw these as the affirmation of the dogmati c and ideological community of modern scholarship and science, I saw it as the worst and crudest form of obscurantism (2) The centrality of Jesus. While I have no problem with this concept, I can not imagine that Borg can say the same. Jesus? But if one holds that the Jesus of Scripture is deliberately falsified, then what is he speaking of here? He never says. Jesus seems to become an archetype rather than a person. If one holds that the New Testament is falsified (a concept I hold as fantastic) then Christ can never be central.In other words, unless one holds to certain things as historically true (i. e. dogma), then Christ can never be the central part of one’s life. (3) Lastly, the centrality of the scriptures. There are two ways of viewing this: first, the scriptures as historically true, which Borg rejects, and the scriptures as reflecting, in words, the early community’s experience with God. Of course, these are not mutually exclusive, but the latter does more a ccurately reflect out situation. We do experience God in our lives. What we write about this comes out as vague and poetic.It is not history, but at best, psychology. It does not mean that the experiences are false, but that there are only so many ways that such experiences can be expressed. The final expression cannot, however, be called â€Å"history. † I commend Borg for trying, but he ultimately, fails. He cannot have it both ways: to reject scripture (as his community does) but still hold Jesus as central. Jesus cannot be central if his life is falsified. Borg is ultimately a sloppy writer that seems to want to pleas everyone, and make Christianity an easy religion for all to approach.Whatever he likes about the Scriptures he uses, whatever will get him made fun of by his colleagues, he rejects. This is dishonest, and says more about the academic community than the early Christian community. Basically Borg is trying to rescue Christianity from the attacks of the modern c ritics, while affirming that everything that those critics say about the Bible is true. Nevertheless, we have all experienced the doubt, the pressure of the outside world. It is all the matter of context and expression: how we approach God in a materialistic world. That, Borg can do nicely. Bibliography:Borg, Marcus (1995) Meeting Jesus Again for the First Time. HarperOne. ___. (2004) The Heart of Christianity: Rediscovering the Life of Faith. HarperOne Damascene, Fr. (1999) Christ the Eternal Tao. St. Herman’s Press. Fr. Damascene’s book strongly takes the approach advocated by Borg. He holds that Christ as a relational entity (so to speak) leads to believing in Christ as the Way, a method, a path to Enlightenment and truth. McDowell, Josh. (2006). Evidence for Christianity. Thomas Nelson Publishers. Strobel, Leo. (1998). The Case for Christ. Zondervan. Siciliano, Terry. (2001) Beyond a Reasonable Doubt: Evidence for Christianity.Truth Press. These are three major wor ks that refute the thesis that Christ’s message was falsified. There are many means to do this, but the most impressive one is that the message that came out in the Scriptures is repugnant to both the Jewish and Pagan mentality: rising from the dead, execution like a common criminal, no military force, etc. were all highly disagreeable to the environment in which the Scriptures were first written and disseminated. Hence, they must be true. If one was going to invent a series of events, the last series one would invent at the time was that which was actually written.

Dewey the Library Cat Book Summary Essay

The book tells the story of Dewey Readmore Books, a cat who found its way into a library book drop box one cold winter morning. Vicki Myron, the librarian found a frost bitten and freezing kitten and saved him. She immediately fell in love with him and nursed him back to health. The library eventually adopted the kitten, and had a contest to name him, Dewey Readmore Books. He lived 19 years in the Spencer Library, and became famous around the world. His story traveled around the world, and news crews came from as far as Japan to tell his story. Dewey also tells the story of the town of Spencer, Iowa. The town was in a depression. Dewey inspired the town to do better and to improve. He brought hope to the small town. Dewey was a cat who was able to transform a town. There are some funny parts in the book. Dewey always seemed to get into trouble in the library. Dewey’s addiction to rubber bands and miniature boxes is also quite funny. When Dewey gets old and becomes less playful and inactive, the town loses interest in its kitty. The author talks about the way our culture focuses on the young and beautiful and how we throw away the old. Dewey’s â€Å"mom† and head librarian, Vicki Myron, stands up for and cares for Dewey. She also becomes involved with people who are less valued as they age and function less in society. The book also tells the story of Vicki Myron’s struggles as a single mother. She had to develop a relationship with her own daughter, and Dewey helped that relationship. She also had many health issues and Dewey helped her deal with them. My favorite part of the book was Vicki first found Dewey. The way she cared for him during his recovery was amazing. The entire story was very good and I cannot think of anything bad about the book. I would recommend this book especially for cat lovers. Even if you do not love cats you cannot help but love the story of Dewey Readmore Books.

Ikea Strategic Brand Management

When people talk about furnitures, the first brand which comes to mind is IKEA. Originating from Sweden, IKEA first open shop in 1958, then in Norway in 1963 and soon after, it spread throughout the whole of Europe and thus slowly making its way to the whole world. With their biggest market in Germany with 45 stores followed by United States with 35 stores, now IKEA have 313 stores in 30 countries. (Cult Branding, 2012). Known for its simplistic design which has maximum optimization, IKEA product ranges from not only furniture but also different furniture segments such as kitchen cabinets, build-in wardrobe and much other furniture.IKEA strategic brand management in making the brand such a craze among its customer and thus leading to a brand value which is important for IKEA’s entire product line making IKEA one of the most valuable brand in the furniture niche. A visit to IKEA for either shopping or leisure would reveal several factors on why customers come back over and over again for not only products from IKEA but also the shopping experience from IKEA. Comparing a visit to IKEA with any other furniture outlet is different as one gets the sense of belongingness as the layout of every IKEA store makes one feels homely.It is so that customers can visualize their homes when buying IKEA products. IKEA’s interior designing team designed the rooms or kitchens in a way that people could visualize how their homes will look like before purchasing the product from IKEA making a purchase from IKEA a worthwhile one. Adding to that, IKEA made things different as its furniture and home furnishing shopping is differentiated so well, consumers who wanted specific products from specific departments of the home. Another value added to IKEA’s brand is about the design of the products.Eventhough IKEA’s product design are minimalistic, the products presents itself in an innovative way in such that it does not take much space and yet still being able to function better or on par with what the particular product will do which still look pleasant to house owners or visitors instead of a sore eye. For instance, IKEA’s simple Lackside coffee table might look like a dull one in black and white, but throwing in the colours made it fun to look it although an old school design is used.In a sense, that the designs are modern and traditional with functionality. IKEA’s products always come with a set of instruction manuals that are not complicated and are straightforward making IKEA’s product being easily assemble without much of hassle which in turn keep their prices low and reasonable to the range of products being sold. Making products in such way added value to the brand IKEA as furnitures are often regarded as comes in one piece or do it yourselves which is very difficult to assemble.Having products in low and reasonable price range, it is no surprise that the brand IKEA appeals to most people, primarily to young urban couples or families which do not want to burn a deep hole in their pockets in their investment of their first house. However, this does not mean that people on the middle income or higher income do not buy products from IKEA. IKEA produces products in such it varies in prices depending on its differences. Therefore, the brand IKEA is made stronger by introducing a variety of product ranges with different product prices which caters and fulfill to any level of income consumer’s need in the market.Despite having products at such low prices, this does not show that products sold are not of quality as buyers are given a sense of value to their household items but satisfying the customers saying â€Å"less is more†. Not only that, every single year, IKEA’s product prices are cut down even further which made it favourable for consumers who could not afford to get it the following year, thus making the IKEA brand also a favourable one. Taking things a few steps b ack, most of IKEA’s product are made of wood which somehow does not go well with the word environment in various ways. Therefore, waste reduction is a crucial key in production.IKEA’s designers and engineers strive to reduce the amount of material used and wasted in production of its furnitures. Additionally, many waste products are then used to make new products, which in turn further reducing overall cost both to the pocketbook as well as to the environment. Adding on to this, the Recovery Department is responsible for sorting and recycling all recyclable materials, including packaging broken down in-sotre as well as materials collected from customers at recycling donation bins where available. In conclusion, IKEA’s strategic brand management involves its retail and alue to be seen by consumers all around the world. Using differentiation to its advantage, IKEA differentiates themselves with other big home furnishing and furnishing outlets available such as Big Brand, Darby and Vandrie through products which are innovative, quality and yet low in prices. And thus, living to its tagline â€Å"affordable solutions for better living† says it all. (IKEA 2012) References Cult Branding. (2012). The IKEA Cult Brand Profile. The Cult Branding Company. Retrieved from http://www. cult-branding. com/ikea-cult-brand-profile IKEA (2012). Welcome to IKEA. Retrieved from http://www. ikea. com/